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Madrid ·
We got to Épico Street and people had already been queuing since 5 a.m. We took our press day out onto the pavement, showed the press our AW26 must-haves and talked about how we actually wear them through a day in the city. That’s Hybrid Lifestyle in practice.
Then we opened it up to our community. People stopped for a coffee or matcha, took home a Black Limba newspaper and picked up gifts and a few surprises along the way.
5 AM 
We made some noise on the street. And we were only getting started.
Black Limba · AW26
By seven, we’d traded the pavement in Goya for a taberna in Malasaña. AW26 had spent the morning out on the street. Now we got to see it under the flash.
Épico Malasaña · Madrid
At Épico Malasaña, we got the music going and the drinks started making their way around the room. Some people got tattooed, some squeezed into the photo booth, and a few did both. We left with strips in our pockets and a camera roll full of flash.
Then the flash went off.
Some of our favourite photos from that day are the ones you took yourselves. You pulled your friends into the booth, waited for the flash and went home with little strips of the night tucked into your pockets.
Explore our community
Press coverage of AW26, Hybrid Lifestyle and the pieces that caught the press’s eye.
